| Club Name | Paddington | | Country | United Kingdom | District | 1130 | | Region | Europe: Western | | Membership Element(s) | communication, recruitment, public relations, diversity, communication, recruitment, public relations, diversity | | Issues | ailing and ageing membership, estimated that club would cease in 10 years if it did not recruit members. Club decided to set aside �1000 to go towards recruitment, to pay for joint meetings with local organizations and to subsidize the under 35 years of age new member by 50% | | Strategies | Club accepted the strategy to gain new members, by actively asking people to join. Held joint meetings, discounted the membership fees for under 35's. Advertised for members in press releases. Made the Club less formal, more friendly and more fun. Abandoned dress code. We moved the meetings to the evening. We have a different evening every 5 week month. We give the opportunity for members to address the Club for 2minutes on a subject of their choice. | | Results | We have grown from 16 members to 22 members. All are under 40 years of age, one is in her fifties. Our new President will 35 years of age. It is a vibrant Club with new enthusiasm and energy. Last year, the Club won the Millennium Cup for the most improved club in the District. | | Contact | Mac Purcell | Email | purcell@gmail.com | | Phone | | Fax | | | Website | http://paddingtonrotary.org.uk |
| Club Name | RC ORC | | Country | USA | District | 7000 | | Region | USA:Central:Central Southern | | Membership Element(s) | continuing member education, diversity, continuing member education, diversity | | Issues | Test for message | | Strategies | test for retunr message - JKP | | Results | Test 2 | | Contact | Jill Pohren | Email | jill.pohren@rotary.org | | Phone | | Fax | | | Website | |
| Club Name | Loughborough | | Country | England | District | 1070 | | Region | Great Britain and Ireland | | Membership Element(s) | diversity, recruitment, diversity, recruitment | | Issues | | | Strategies | The RC of Loughborough had a problem of falling membership. They set up a project team, ""Enkindle"", of 6 Rotarians to engage in a membership recruitment effort. The team created a computer database of target names, made up of names from members, past speakers, past members, and business directories. In total, there were 140 names, 25 of which were invited to lunch at a cost of �85. From this effort the club gained 11 new members. They are currently using this method to target younger members. | | Results | | | Contact | | Email | | | Phone | | Fax | | | Website | |
| Club Name | Samaru | | Country | Nigeria | District | 9120 | | Region | Sub-Saharan Africa | | Membership Element(s) | communication, retention, recruitment, public relations, diversity, communication, retention, recruitment, public relations, diversity | | Issues | Our Club is located in a Muslim dominated region of Nigeria where holding of Fellowships in a Nightclub and drinking of alcohol during meetings is considered to be an abomination or rather not tolerated by the local community. Hence we are finding it difficult if not impossible to attract and retain Business men and Professionals from our local community. | | Strategies | To maintain club diversity, promote our public relations, attract and retain good members, we are now revisiting our meeting time and venue to make it fair and beneficial to all concern and to promote goodwill and understand with our local community. | | Results | Decisions taken are to be with effect from 2005-2006 Rotary year with the hope that it will stimulate interest in Rotary, attract new members and encourage participation of the local populace in our community-based projects. | | Contact | Yusuf A. Ahjmed | Email | yaahmed2@yahoo.com | | Phone | +234-69-550397 | Fax | +234-69-550737 | | Website | |
| Club Name | District 5030 | | Country | United States | District | 5030 | | Region | USA:Western:Pacific Northwest | | Membership Element(s) | diversity, recruitment, diversity, recruitment | | Issues | To bring interested alumni into Rotary | | Strategies | This year District 5030 had 27 young people for 5 GSE team member spots. DG Nancy Keenholts Dalton talked to the applicants about the tremendous interest Alums show in joining Rotary. She told them that she would be contacting those that were not chosen for the team to visit a Rotary club. They all seemed thrilled with this. Nancy did tell them that their future interest in joining a club would have no bearing on the decisions made by the committee. These are young people with good jobs, many with advanced degrees and interested in service work and -- 25-40 years old!!!! They are exactly who we want. | | Results | DG Nancy will be contacting them through the district membership team to get them invited to meetings at Rotary clubs. GREAT IDEA!! | | Contact | DG Nancy Keenholts Dalton | Email | baywolf@isomedia.com | | Phone | | Fax | | | Website | |
| Club Name | Rotary Club Bhavnagar Royal | | Country | India | District | 3060 | | Region | Asia | | Membership Element(s) | attendance, public relations, diversity, attendance, public relations, diversity | | Issues | There was no club meeting on Sunday in my town. Many prospective members could not join Rotary as they were unable to spare time on evenings of weekdays when other clubs were meeting. We applied an idea to start a new club with breakfact meeting on sunday afternoon. | | Strategies | As new club with Sunday afternoon meeting concept started, many professionals from different vocations shown their interest to join us. We have shortlisted all the unfilled classifications and approached people of that classification one by one till we got at least one member each from the unfilled classifications. Also, being a new club, we concentrated mainly on building public image by organising various entertainment and cultural programmes with a view to raise funds for social cause and also to attain good membership strength. | | Results | The outcome of all such practice is that the club membership grew up to more than double within 2 years of its chartering. We have currently about 70 members with nearly 54 classifications. Idea of sunday meeting was proved to be best for getting younger professionals with us. This brought average age of member to 36.5 years. | | Contact | Himal Pandya | Email | himalpandya@yahoo.com | | Phone | | Fax | | | Website | www.rotaryroyal.webs.com |
| Club Name | Loveland | | Country | United States | District | 5440 | | Region | USA:Western:Mountain | | Membership Element(s) | diversity, recruitment, diversity, recruitment | | Issues | Goal: To recruit quality new members. | | Strategies | The membership committee tok up the twin challenges of increasing the club's membership and improving membership balance by focusing on under-represented occupational sectors for new members. This was accomplished by assigning a specific member to develop qualified new members for each of seven occupational areas. The steps taken to implement this strategy were: 1) to schedule regular monthly membership committee meetings, 2) to identify occupations thought to be under represented, 3) assign a person to be responsible for identifying qualified candidates and to develop these for potential membership, 4) develop a member retention program. | | Results | Through the first 3 quarters of the fiscal year, the club inducted 36 new members with work in progress on 7 potential applications. | | Contact | Stuart Palmer | Email | stupalmer@rmisp.com | | Phone | | Fax | | | Website | |
| Club Name | Kfar Saba | | Country | Israel | District | 2490 | | Region | Middle East and North Africa | | Membership Element(s) | diversity, recruitment, diversity, recruitment | | Issues | Club decided to capitalize on the influx of immegrants to the country and increase the club's membership. The goal was to have each member propose a new candidate to the club. | | Strategies | As the needs of our community grow while absorbing new immegrants into our country, we had a club meeting in which we decided to develop an action plan in order to increase our membership. As a result, the following steps were initiated. 1) Developed and organized club plan to bring in new members. 2) Utilize our workplaces to find prospective members amongst our co-workers. 3) Encouraged Rotarians to invite prospective, qualified new members through the appropriate club actions. | | Results | 6 members joined our club and fully integrated in all our club activities and served on our board of directors. 6 new candidates are planned for the near future. | | Contact | Yael Lazarus | Email | yaki44@gmail.com | | Phone | | Fax | | | Website | |
| Club Name | Liverpool Garston | | Country | England | District | 1180 | | Region | Great Britain and Ireland | | Membership Element(s) | diversity, recruitment, public relations, diversity, recruitment, public relations | | Issues | A questionnaire was given to each of the club members to gauge their knowledge of the club and membership development. The results showed that club members could not put across the message of Rotary due to a lack of knowledge, and as such, they could not recruit new members. The club needed to recruit new members with particular emphasis on bringing in younger and female members. | | Strategies | A 3 Year Club Business Plan was brought into use and 4 business meetings were scheduled for the year to educate members in Rotary affairs and monitor the Business Plan. The Club Membership Committee updated their goals and plans and began reporting more directly to the club, thereby providing more emphasis on club membership recruitment and retention. A survey was created to find out what hte perception of the club's Rotarians and the public at large thought about Rotary. Furthermore, a Public Relations sub-committee was formed to improve awareness of Rotary within the local media and publish a Liverpool Garston Club pamphlet to promote the club locally. Finally, the club implemented casual dress for use at normal meetings to help remove the image of stuffy old men and promote an awareness of how the younger age group dress today, even in a modern business environment. | | Results | The programmes were a "whole club" initiative, led by Council, with full participation of all club members wherever possible to ensure that all members felt they had "ownership" of the club's programmes. As a result of these initiatives, the club experienced: a net increase of 4 new members, 3 of which are female (bringing the represenation fo females from 0 to 7%); a reduction in the age profile of the club; an increase in the members' knowledge of Rotary and membership development; increased public awareness of Rotary through local press. | | Contact | Vernon Schwarz | Email | schwarz@waitrose.com | | Phone | | Fax | | | Website | |
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